Mail lists play a crucial role in email campaigns. Before starting a campaign, it's essential to create a mail list as it acts as a container that holds contacts from your customers. When sending an email campaign, you send it to the designated mail list, which contains the customer contacts.
What features are available in the mail list?
Due to the importance of mail lists, every new customer contact that enters a mail list needs to be verified to ensure the customer contact is "deliverable" or valid. You can utilize the verification feature mentioned in number 7.
The contact verification process is required. Without the verification process, the email campaign cannot be sent until this step is completed.
You can find the mail list feature in the "Lists" menu under the "Lists" submenu.
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