Test emails let you check your campaign before sending it to a real audience. In Mailcamp, a test email is useful for reviewing layout, copy, links, spacing, and overall appearance in your inbox before you launch the actual campaign.
When to send a test email
- Before sending a new campaign to your audience.
- After changing the content, template, preheader, or links.
- When you want to preview how the message looks in a real inbox instead of only on the content screen.
Where to send a test email in Mailcamp
- Open the campaign you are working on.
- Continue through the campaign steps until you reach the Confirm step.
- Use the Send a test email option available from that confirmation screen.
How to send a test email
- Click Send a test email.
- Mailcamp opens a small popup form.
- Enter the email address where you want to receive the test.
- Click Send to send the test email.
What Mailcamp checks first
- The test recipient must be a valid email address.
- If your plan requires an unsubscribe link and unsubscribe-link enforcement is enabled, your campaign content must contain {UNSUBSCRIBE_URL}.
- If that required unsubscribe tag is missing, Mailcamp can block the test email until you add it.
What to review in the test email
- Subject line and preheader.
- Layout, spacing, headings, buttons, and images.
- Whether links and calls to action look correct.
- Fallback content such as web-view or unsubscribe links when used.
- How the message appears on desktop and mobile inboxes.
What test emails are good for
- Checking the visual appearance of the campaign.
- Spotting typos, broken formatting, or awkward spacing.
- Confirming that the final version feels ready before you send to real recipients.
What test emails are not for
- They are not a replacement for a full campaign send.
- They do not tell you how the full audience will engage.
- They are mainly for review and quality control before launch.
Helpful tips
- Send the test to yourself first.
- If possible, also send it to another inbox or device so you can compare the appearance.
- Make your final edits before scheduling or confirming the campaign.
In short, test emails are one of the safest final checks you can make before sending a Mailcamp campaign to your audience.